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Major external corporate recognition

Major External Corporate Recognition  
Review body/publisher Title of survey FY 2007 ranking result
Nihon Keizai Shimbun(Japan) Nikkei PRISM (Private Sector Multi Evaluation System) 27th
Nihon Keizai Shimbun(Japan) Employee-friendly Company 24th
Nikkan Kogyo Shimbun(Japan) True Corporate Power Ranking 15th
Nihon Keizai Shimbun(Japan) Nikkei Corporate Image Survey 14th by business community; 18th by general public
Newsweek (Japanese edition) Newsweek Global 500 51st
Ethisphere (U.S.A) 2007 World's Most Ethical Companies Selected (also for FY 2008)

WORLD'S MOST ETHICAL COMPANIES

SRI indexes for which Kao has been selected  
SRI evaluation organization Title of index
FTSE FTSE4 Good Global Index
Ethibel Ethibel Sustainability Index
Morningstar Morningstar Japan Socially Responsible Investment Index
FTSE4 Good Global Index (FTSE, United Kingdom) Ethibel Sustainability Index (Ethibel, Belgium) Morningstar Japan Socially Responsible Investment Index (Morningstar, Japan)
FTSE4 Good Global Index (FTSE, United Kingdom) Ethibel Sustainability Index (Ethibel, Belgium) Morningstar Japan Socially Responsible Investment Index (Morningstar, Japan)
Major External Awards in FY 2007  
Award Kao's Activities and services Host Organization
Good Design Award 2007 Pyuora tooth brush Japan Industrial Design Promotion Organization
Excellent Award of Internal Communication Video Kao Video Reports Nippon Keidanren (Japan Business Federation) Business Service for Internal Communication
Barrier-Free Promotion Contributor Awards 2007:
Recognition of the Minister of State for Special Mission, Cabinet Office
Barrier-free activities in Kao Cabinet Office, Japan
Nikkei Excellent Product and Service Award 2007
Nikkei MJ Excellent Award 2007
Segreta shampoo & conditioner Nikkei Inc.
2006 DealWatch Awards "Straight Bond Debut Deal Of The Year" Kao 1st and 2nd Unsecured Bond The Thomson Corporation
Technology Award 2007 Development of heating sheets using paper-making technique The Society of Fiber Science and Technology, Japan
Tesco Value Award in 2007 Kao Commercial (Thailand) Co., Ltd Tesco
Recognition of excellent establishment in employment of people with disabilities Continuous employment of people with disabilities in Kao The Association of Employment Development for Citizens, Tokyo
Technology Award Development of the new elastic powder having transparency and smoothness. Japan Society of Colour Material
Golden Award in TV/Cinema Section Commercial film of Asience London International Advertising Awards
Recognition of 47th Advertisement Beneficial to Consumers Contest Advertisements of Nivea, Bioré u and Attack Japan Advertisers Association INC
16th Technology Award Mechano-Chemical Toner, ''MC Toner'' for high speed printing and fine image quality The Imaging Society of Japan
(Joseph P. Ciaudelli Award) Articles on Hair Care Technology American Society of Cosmetic Chemists
"My Proposal for Consumer Affairs" Competition 2007
ACAP Chairman Award
The Proposal Thesis of Ms. Masako Fukutaki (Consumer Communication Center) The Association of Consumer Affairs Professionals (ACAP)
Women of the Year 2008
1st ranking in Hit Maker Section
Ms. Kaori Ebisawa (Beauty Care Business Unit) Nikkei BP Marketing inc.
Winners of 4th GSC Poster Awards on GSC-AON 2008 Industrialization of surfactant production process synthesized with subcritical water Green & Sustainable Chemistry Network, Japan
14th Living Shimbun Helpful Product Competition:
Gold Prize in Consumer Product Section
Kyoryoku Kabi Haiter mold remover Sankei Living Shimbun Inc
Best Suppliers 2007 Kao Customer Marketing Co. Ltd., The Seiyu, Ltd
Lex Prix D'Excellence de la Beaut 2007 Japan Special Prize est Deep Activate Mask marie Claire Magazine
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